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The Awkward Adverb

Issue 26
September 2009

Healthcare Hot Air


As the United States battles over healthcare reform, all insured citizens can certainly agree on one point: They have no have idea what their policies say.

Here is an excerpt from an actual policy:

"The plan covering the patient as a dependent child of a person whose date of birth occurs earlier in the calendar year shall be primary over the plan covering the patient as a dependent of a person whose date of birth occurs later in the calendar year provided."

If the policy were written for a reader to understand, the passage might read:

"What happens if my spouse and I both have health coverage for our child?

"If your child is covered under more than one insurance policy, the policy of the adult whose birthday is earlier in the year pays the claim first. For example: Your birthday is in March; your spouse's birthday is in May. March comes earlier in the year than May, so your policy will pay for your child's claim first."


Much better. The rewrite, taken from
a New York Times piece by a lawyer who works in a state health insurance department in Rhode Island, has shorter sentences, simpler vocabulary, and a clear example.

This health insurance commissioner's office frequently receives calls from citizens who do not understand why coverage is denied. When the state office follows up with insurers, the companies
often don't understand their own policies. Clear writing would benefit everyone involved.



About this E-mail
The Awkward Adverb, an e-mail newsletter sent out once a month, highlights English-language flaws that have appeared on a sign, in print, on the Web, or anywhere in the public sphere. It may address grammatical errors, careless usage, bothersome buzzwords, punctuation problems, misspellings, or confusing writing in general.

Subscribers are encouraged to submit their findings for future editions of The Awkward Adverb by responding to this e-mail. Archived past issues of the newsletter are located here.

Action Copy, the publisher of The Awkward Adverb, is the business name for New Orleans-based freelance writer Henry Alpert, who works with businesses, ad agencies, and graphic design firms on a wide array of writing projects. For more information about Action Copy's services, visit action-copy.com.


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